THE RIGHT THINGS. THE RIGHT WAY. THE RIPKEN WAY.
Inspire through remarkable experiences - The Ripken Way.
Elevate every player's potential - on the field, and in life.
The Ripken Way
The Ripken Way is about perseverance, integrity and the unwavering commitment to be, and do our best. The Ripken Way shapes every experience with our brand - we celebrate the customer, we keep it simple, we make it fun and we align every experience with our purpose to forge the future of baseball.
Keep it Simple: Simplicity empowers the message.
Explain the Why: Purpose drives the human spirit (us).
Celebrate the Individual: Fuel their willpower to succeed.
Have Fun: Joy shatters the limits of what we can achieve- the game is supposed to be fun.
We show up every day to create breakthrough experiences, because that is what the consumer expects. More importantly that is what we expect from ourselves.
Ripken Baseball remains always true to the game, even as we shape its future. We are icons. We are big leaguers. We are leaders, not babysitters. We do things the right way - The Ripken Way.
WE ARE BASEBALL
Baseball was, is and will be excellence on and off the field. Baseball was, is and will be teamwork. Baseball was, is and will be community. Baseball was, is and will be family. One big family. The Ripken Family. This will radiate through everything we do on the field.
THE RIPKEN EXPERIENCE
We challenge ourselves to create breakthrough experiences aimed to empower each athlete with The Ripken Way. The goal is to leave every kid, every parent and every coach better than when we first met. The Ripken Experience is about inviting everyone to be a part of the Ripken Family.
We respect baseball's past but ask ourselves every day what's next. We innovate how kids train for, think of and play baseball. That's the Ripken Way.